Industry: Animation Video Production
Geo: USA, UK, Canada
The company that decided to use my services is an agency that provides services for the creation of animated videos such as explainers, showreels, app demo videos, etc.
In close cooperation with the client, I performed comprehensive work on the project and provided everything necessary to implement a successful SEO strategy focused on sustainable long-term results for the business.
Below is the list recollecting the main things I did:
- A complete technical audit and error correction allowed me to prepare a reliable foundation for further work on the website.
- The absolute majority of pages on the website were brimful of AI-generated texts, which Google disapproves of. In the long run, this feature could generally lead to sanctions from the search engine. Therefore, I removed most of these texts from the website or rewrote them.
- I created a thoughtful content plan for several months ahead and carried out thorough keyword research. I collected several dozen groups of search queries to write blog articles.
- I implemented a link-building strategy. Backlinks were evenly distributed among different types of pages on the website, with a certain shift towards service pages. Backlinks to the website were purchased on relevant web resources and gained manually (registrations in business catalogs, etc.).
- The customer also made considerable efforts and promptly implemented SEO recommendations. Therefore, both parties are content with the results, and our cooperation continues.
